Our Story


"For all best friends out there, Fashion Fables is a shop, which unifies diverse styles and provides a unique shopping experience. Unlike all other retailers, we strongly believe that shopping should be done together with your girlfriends and we reward you for that."
 
Being best friends for 8 years and counting, Angeline and Sharon share the same love for fashion and all things beautiful. They strongly believe that shopping together is the Number One hobby that all best friends share. 

Our collections are split into "Angeline's Picks" & "Sharon's Picks".  
As best friends, we were always told that we look similar, sound the same and even talk the same way! Sounds familiar to you? Yep we know how you feel!
However, our styles and characteristics deep down are inherently different. Thus, we bring together two different styles in one collection to satisfy all kinds of styles you and your bff would love!


What's the reward for shopping with your bff?
You get discounts whenever you buy with your friends! So when more friends buy together, you get an even greater discount!

Our shop name, By Fashion Fables, was coined from 2 ideas:
1. Like a Fable, two entities come together to create their very own unique story. 
2. The name By Fashion fables, is given through its initials BFF.

Fashion Fables really is a shop by bffs for bffs! Come enjoy this wonderful shopping experience with us today!